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Virtual packshot photography: what it is and how it can benefit your brand
Traditional product packshot & Virtual product photography are nowadays equivalent in quality & realism. But there is a difference, a considerable one : The amount of time and money necessary for the process. We compared them both and guess who wins ...
Customization through engraving in the digital era, from luxury to mainstream
Let's see how engraving customization has produced shifts in the Jewelry & Watch market and how it pushes customer personalization experience to a whole new level !...
The disruptors: 3 ways United States jewelry brands are challenging the industry’s norms
About Amercian jewelry market . Let's talk about the disruptors of the market ! How do they challenge the leaders, how do they push change, influence costumers approaches and brand values? How do they impact the market and shape the future of it ?...
The United States jewelry market : what consumers want in 2021
About American jewelry market . Let's talk about consumers behaviors, what are their expectations and uses of jewelry what does it means for them. Talking also numbers and key facts of the market without forgetting new trends !...