Blog articles with Digital Business & Marketing tag
Why you should focus on improving your mass customization strategy (2024 update)
This article explores the benefits of custom manufacturing and mass customization, as well as the trends expected between now and 2031....
What is 3D Visualization? Choosing the Best Technology (2024 update)
3D visualization is the process of creating 3D images. Through a mix of technologies, you can visualize a realistic product from all angles before buying....
Top 6 e-commerce strategies to generate sales and make the most of the summer season!
Summer can be frightening for companies as it often induce a sales slowdown. How can we counter that and make the most of the summer season to optimize sales and prepare for fall ?...
The engagement ring market: how jewelry brands are proposing to modern consumers
If the tradition of the engagement ring is a tradition of more than a thousand years, the jewelers have done nothing but adjust to the market and sometimes even be the initiators of new trends. Let's dive in the engagement ring market & its new playe...
Digitalization of the wedding industry: how brands and consumers are meeting online
Like for many sectors, digitalization has changed the Wedding industry. A new term has been invented ; The WedTech. Wed-tech start ups and solutions are trying to reinvent wedding planning experience, focusing on lifting its pain points...
Why is your watch not Swiss? How the U.S. smartwatch industry is disrupting the watch market
Of course Swiss know how is the reference in terms of Fine watchmaking & Prestige timepieces. But it isn't that simple : once threatened by the quartz crisis and by smart watches, this swiss industry has challenges to overcome to keep its place of ch...
Virtual packshot photography: what it is and how it can benefit your brand
Traditional product packshot & Virtual product photography are nowadays equivalent in quality & realism. But there is a difference, a considerable one : The amount of time and money necessary for the process. We compared them both and guess who wins ...